Starbucks and Etsy are among the companies that have reportedly profited from the Amber Heard-Johnny Depp trial. It did not take time fo...
Starbucks and Etsy are among the companies that have reportedly profited from the Amber Heard-Johnny Depp trial.
It did not take time for the Amber Heard-Johnny Depp trial to become a major source of memes and jokes online. Even though it dealt with a subejct as sensitive as domestic violence, the internet found itself laughing at the expense of the trauma that the victims have gone through.
Irrespective of the court’s decision, a social media trial had already deemed Amber Heard guilty. Fans of Johnny Depp stormed social media platforms with the hashtag #JusticeForJohnnyDepp, that ended up getting 15 billion views on TikTok alone. #IStandWithAmberHeard, a tag that was created in support of the actor, received about 8.2 million views on the same platform.
The number of memes around Heard spiked further when she was handed a near complete loss in the trial, and Depp was awarded $10 million in compensatory damages and $5 million in punitive damages.
It wasn’t just users on social media who participated in this humiliation of Amber Heard. Several major brands, including Starbucks, Etsy, and Duolingo, along with other local businesses have been named in a viral Twitter thread that talks about companies that profited either financially or through social media goodwilll because of the trial.
The first is a makeup brand called Milani cosmetics, that suggested Heard was lying about using their colour corrector during her relationship with Depp to hide her bruises. They claimed that their colour corrector launched in December 2017, months after the two split. “This encouraged millions of people to participate in the smear campaign againsther,” the thread reads.
The user further clarified that Heard merely used the product by Milani cosmetics to demonstrate how a colour corrector works. She never claimed she used the exact same one.
Milani Cosmetics, a makeup brand, made a TikTok video suggesting Amber is a liar after their product was used as a prop in the trial. This encouraged millions of people to participate in the smear campaign against her. pic.twitter.com/vFcdSlrF9U
— lilian (@liliandaisies) August 15, 2022
Global coffee chain Starbucks asked customers to tip in separate jars with Johnny Depp and Amber Heard’s names on it to show which actor they supported.
Starbucks stores all over the world placed tip jars labelled “Johnny Depp” and “Amber Heard”, encouraging their costumers to ‘vote’, usually decorating Depp’s jar with hearts and some even wrote “Justice for Johnny”. pic.twitter.com/hER5KLQXFd
— lilian (@liliandaisies) August 15, 2022
Etsy listed several products on its platform such as stickers, t-shirts, coffee mugs, etc., that mocked Heard’s testimony in court where she claimed to be a domestic violence victim.
Dozens of @Etsy shops are exploiting a DV survivor for profit. They use pictures of her from crying while recalling her trauma, parts of her rape testimony and are ridiculing her. Etsy has done nothing about it. pic.twitter.com/KeKyqtv3NX
— lilian (@liliandaisies) August 15, 2022
A Las Vegas strip club suggested that Amber Heard should audition since she might need the money to pay the hefty damages.
Little Darlings, a Las Vegas strip club, made a billboard suggesting Amber Heard should audition since she “Needs to earn $10.000.000” to pay her abuser. pic.twitter.com/5ArMlK7Cz0
— lilian (@liliandaisies) August 15, 2022
The thread, posted by @liliandaisies has listed several other companies like these. Check out the entire list here:
🧵 A thread on companies and brands who participated in the global humiliation of Amber Heard and profited from the Depp v. Heard trial. pic.twitter.com/vn53RQu8Mv
— lilian (@liliandaisies) August 15, 2022
Amber Heard has hired a new legal team to appeal the jury’s $10 million verdict in this case. Only one lawyer from her Virginia trial, Benjamin Rotternborn, will continue on the case.
Source: TheQuint.com
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